Here’s why digital marketing agency face high attrition rates

Lack of skilled digital marketing talent and high attrition rates of existing resources has literally choked the growth of digital agencies in India. ┬áThis trend remains consistent across independent local agencies and large global conglomerates.┬áBased on my past discussions with few leading recruitment consultants, in managerial roles, the average attrition rate stands at around 10%,…

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6 ways to turn your Client Servicing team into a ‘Gladiator’

Is client servicing really the most thankless job in advertising? Is he actually the un-official postman in the team? To a lot of senior marketing chaps, client servicing is the “slumdog” who would never become a millionaire. May be they are right, after all what value does a client servicing adding to the whole process…

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